The brief: Snowboard App was yet another internal project produced by Deepbluemedia, dedicated to helping snowboarders progress and learn new tricks. Our goal was to drive downloads of the app while also informing clients of the benefits of installing.

The challenge: The app marketplace was already crowded at the time, making it essential that we find ways to help Snowboard App stand out. Through a coordinated SEO and ASO campaign, we used this video to attract attention and grab new users.

The result: Taken as a whole (website, social, app store and SEO), our marketing campaign drove significant installs which, in turn, helped turn significant revenue through in-app advertising. Click to learn more about the iRide branding campaign.