SEO / social
Deepblue has extensive experience of social media marketing and SEO.
The average Facebook user has 338 friends. In most cases, the majority of these friends will be of a similar age with similar interests. If just one of your Facebook followers likes or shares your post, it could be seen by their 338 contacts. And if just one of those contacts also happens to like your post, your company might get promoted to 676 different people. In an instant, at zero cost. This is the science of virality – but to use it right, you need a strategy.
iQuitApp
A Facebook triumph. We set up the iQuit-App Facebook page with just a video and some graphics yet, through a series of creative video and image posts, it’s amassed a huge Facebook following.
Likewise, because of the considerable page optimisation and inward link-building work we performed on the site, the main page ranked first page on Google under all the relevant keywords and keyphrases which we knew would be used to find the app.
18,500 Facebook followers
iRide App
Our flagship app product, iRide, built a gradual following on Facebook while the site was heavily optimised to be found in search engines under specific key words and phrases we knew would be used by potential clients searching for a ski/snowboard app. This coordinated marketing and promotions campaign led to impressive download figures in the stores. Also, one of our YouTube videos went viral and gained over one million views.
3,600 Facebook followers
1M+ YouTube views
LaPlagne360
LaPlagne360 has been our most challenging SEO project to date – but also the most rewarding. La Plagne is the world’s most popular, most visited ski area and, as such, the challenge to get high rankings on Google was considerable. With so much well-established existing competition, we were aware this would not be an easy task.
The LP360 site is the best La Plagne guide and now ranks top three on Google under all major keyphrases and keywords needed to drive traffic to the pages. We used a variety of different terms we knew would attract visitors – everything from ‘La Plagne Resort guide‘ (ranked #3) to ‘The best time in La Plagne‘ (ranked #1) and ‘Best blue pistes La Plagne‘ (ranked #1).
iQuitSmoking App
Similar to our SEO work on the iQuit-App pages, the iQuitSmoking site was heavily optimised for the search engines, helping drive traffic to the app stores. We also built an impressive following on social media – particularly from our viral infographic work which worked especially well on Facebook.
To be successful at SEO, you need to consider all avenues that will help push site visits and entice users to your content.
3,300 Facebook followers
WEB/SEO TEXTS
Copywriting
web/seo
A key part of any successful Search Engine Optimisation (SEO) campaign is tailoring website text to be understood and ranked by search engines. Likewise, inward links are vital. Deepblue has provided web and link-building articles for some of the world’s biggest companies including Lenovo, Sony and Samsung.
Technical web copy
Having worked so long in the web and computer industry, we are particularly adept at writing website copy on extremely technical subjects – for example, as outlined below, cloud networking (please use the expanding arrow icons to read).
We realise few people have the skills to write effective web copy but, with a few small pointers from you, we’ll be able to craft engaging, keyword-rich text for your firm’s website that is optimised for search engines to ensure you get the best Search Engine Results Pages (SERPs) rankings.
Inward link-building
All the major search engines now use complex AI algorithms to rate the quality of text on publishing sites. Indeed, Google’s platform is now so advanced that it’s able to comprehend copy and can even pick out grammatical errors, spelling mistakes, etc. Short-form, seemingly unrelated articles are a great way to generate inward-links – so long as they’re written correctly.
Inward link-building is a crucial part of any Search Engine Optimisation (SEO) campaign but, to be successful, you need to be sure your copy is on point. We have considerable experience in writing link-based articles that will guarantee success and get your site ranking higher.
